Saturday, January 29, 2011


We've scoured the floors fo CHA to meet some of the most AMAZING people.  I can't believe all of the great feedback and offers of support that poured in today.  I think we've really found some create connections to help us get the word out about what we do. 

This morning we attended a keynote address by Nick Bilton of the New York Times.  He spoke about the impact of social media on how we communicate and interact with information.  One of the things he said that struck me was that marketing isn't so much about putting up billboards or buying ad space.  It is about creating a conversation with your community.  So... here is the challenge... how do we create that community so that people CARE about what we have to say... not just here but in every form of social media we use? 

I have also gotten the sense that crafting is changing in very important ways.  We as crafters want our crafting to MEAN something so that when we create something it has a purpose.  That means we don't just craft to pass the time or because it's fun... we make things to be used for something.  I think that is an important realization for today. 

SO beginning today, I invite you to join the conversation.  What is it about crafting that creates purpose for you?  How do we begin to create a Crops of Luv community? 

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